Sura Concept Hotel has adopted a Risk and Crisis Management Policy that covers environmental, social, cultural, economic, quality, human rights, health, and safety aspects.
This policy aims to prevent the hotel’s operations from causing harm to the environment, society, or its employees.

Core Principles of the Policy

• The hotel will minimize the environmental impacts of its operations.
• The hotel will carry out activities that benefit the local community.
• The hotel will protect the human rights of its employees.
• The hotel will ensure the health and safety of its employees.

Implementation Steps

• The hotel will conduct a risk analysis to identify potential risks.
• The hotel will prepare a management plan to address and control identified risks.
• The hotel will allocate the necessary resources to implement the plan.
• The hotel will evaluate the effectiveness of the plan’s implementation.

This policy will help prevent the hotel’s operations from harming the environment, the community, and its staff. Through this approach, the hotel embraces a sustainable tourism model and aims to operate as a business that is sensitive to the environment, society, and its employees.

Environmental Risks

To minimize the environmental impact of its operations, the hotel will implement the following measures:

• Ensure energy conservation.
• Promote water conservation.
• Improve waste management practices.
• Reduce the use of environmentally harmful chemicals.
• Strive to protect natural resources.

Social Risks

The hotel will engage in activities that benefit the community, including:

• Employing local residents.
• Contributing to the local economy.
• Supporting cultural events.
• Participating in social responsibility projects.

Cultural Risks

The hotel will contribute to the preservation of local culture and traditions by implementing the following measures:

• Supporting local artists.
• Hosting local cultural events.
• Showing respect for local cultural heritage.

Economic Risks

To maintain economic sustainability, the hotel will implement the following measures:

• Controlling operational costs.
• Increasing revenue.
• Obtaining insurance coverage against potential risks.
• Making strategic investments.

Quality Risks

To enhance the quality of services provided, the hotel will take the following actions:

• Supporting the training and development of its employees.
• Utilizing technology effectively.
• Measuring guest satisfaction.
• Evaluating and acting upon guest feedback.

Human Rights Risks

The hotel will protect the human rights of its employees by implementing the following measures:

• Ensuring equal treatment of all employees.
• Improving working conditions.
• Recognizing employees’ right to unionize.
• Preventing all forms of discrimination in the workplace.

Health and Safety Risks

The hotel will ensure the health and safety of its employees by taking the following measures:

• Providing training on occupational health and safety.
• Ensuring a safe working environment.
• Taking necessary precautions to prevent workplace accidents and occupational diseases.

Through this policy, Sura Concept Hotel adopts a sustainable tourism approach and aims to operate as a business that is environmentally, socially, and ethically responsible.

Risk	Probability	Effect	Total Risk Score	Risk Mitigation Measures
Natural Disaster (earthquake, flood, fire)	High	High	10	Construct buildings that are resistant to natural disasters, install fire suppression systems, and establish drainage systems to prevent flooding.
Waste Management	Medium	Medium	6	Reduce waste at the source, recycle, compost, and establish waste disposal facilities.
Water Conservation	Medium	Medium	6	Use water-efficient devices, repair water leaks, and organize water conservation campaigns.
Energy Conservation	Medium	Medium	6	Use energy-efficient devices, control lighting, and reduce heat loss.
Use of environmentally harmful chemicals	Low	High	3	Avoid using environmentally harmful chemicals; use alternative, eco-friendly substances instead.
Health and Safety Risks	High	High	8	Ensure safe working conditions in the workplace and provide training to employees on occupational health and safety.
Workers’ Rights	Medium	Medium	6	Pay employees fair wages, provide them with safe and healthy working conditions, and do not discriminate against them in the workplace.
Customer Satisfaction	High	Medium	6	Provide customers with high-quality service and resolve customer complaints promptly and effectively.
Sosyal sorumluluk	Medium	Low	3	Support local communities and operate as an environmentally conscious business.

Continuous improvement activities at Sura Concept Hotel cover the following risks and opportunities:

Risks:

• Customer dissatisfaction
• Employee dissatisfaction
• Financial loss
• Competitive disadvantage
• Legal issues

Opportunities:

• Increased customer loyalty
• Increased employee productivity
• Higher profit margins
• Greater market share
• Gaining new customers

Continuous improvement activities will help mitigate or eliminate these risks and capitalize on these opportunities.
In doing so, Sura Concept Hotel will achieve a more competitive position in the market.

Continuous improvement activities can be carried out using various methods, including:

• Collecting customer feedback
• Conducting employee surveys
• Analyzing processes
• Monitoring data
• Identifying improvement opportunities
• Developing improvement plans
• Implementing improvements
• Monitoring and evaluating improvements